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🇨🇦 Broadsign

Canada, Montreal, QC ·SaaS ·Founded 2004

Canadian DOOH Programmatic OOH Advertising
43/100
Global score
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Overview

World's #1 DOOH CMS — 425,000+ screens, 76 billion monthly impressions, programmatic SSP (Broadsign Reach).

Broadsign, founded in Montreal in 2004, pioneered cloud-based digital signage management and has been recognized as the #1 DOOH platform by Frost & Sullivan since 2014. Managing 425,000+ screens across airports, shopping centers, transit, and healthcare, Broadsign generates 76 billion impressions monthly. The Broadsign Reach SSP enables programmatic DOOH advertising. Not designed for corporate/enterprise internal signage.

Detailed scores

Weighted sub-scores feeding the global rating.

Security certifications
60
Data sovereignty
55
SQL connectors
35
Offline resilience
65
Vertical modules
10
User permissions
42
Custom development
28
Enterprise auth
52
Reseller value
48
Value for money
50

Strengths

  • ✓World #1 DOOH platform
  • ✓76 billion monthly impressions
  • ✓Programmatic SSP (Reach)
  • ✓Campaign automation
  • ✓Proof of performance reporting

Limitations

  • −DOOH/advertising focus only
  • −Not suitable for corporate internal signage
  • −No room booking or queue management
  • −Complex for non-advertising use cases

Key capabilities

ISO 27001 ✗
GDPR ✓
SOC 2 ✓
Offline standalone ✓
Public Swagger API ✗
Webhooks ✗
Room booking ✗
Wayfinding ✗
Menu board ✗
AI analytics ✓
4K support ✗
Custom development ✗
Native ESL ✗

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